Education

What The Frick Is 710? A Deep Dive Into the Cannabis Concentrates Holiday

If you're a cannabis enthusiast, you're probably already familiar with 420. The iconic stoner holiday celebrated every April 20th. But have you heard of 710?

Every July 10th, concentrate connoisseurs around the world celebrate 710, a day dedicated to cannabis oils, waxes, shatters, and all things dabbed. In this post, we’ll explore the origins of 710, the different types of cannabis concentrates it celebrates, why they’ve surged in popularity, and how to consume responsibly.

🔥 The Origin of 710: What Does It Mean?

The number 710 may look random at first glance, but flip it upside down and you’ll notice it spells “OIL” a slang term for cannabis concentrates. Much like how 420 became a globally recognized symbol of cannabis culture, 710 emerged from the dabbing community in the early 2010s.

While no single person is credited with creating the holiday, underground cannabis forums and events helped push 710 into the spotlight. Today, July 10 is embraced by concentrate fans as “Dab Day”, a time to celebrate innovation, potency, and the evolving artistry of cannabis extraction.

🧪 What Are Cannabis Concentrates?

Cannabis concentrates are highly potent extracts that contain elevated levels of cannabinoids like THC or CBD, derived from the raw cannabis plant. These extracts are typically consumed through vaporization or dabbing, offering fast-acting effects and robust flavor profiles.

Popular Types of Concentrates Celebrated on 710:

1. Shatter

  • What it is: A glass-like concentrate that “shatters” when broken.

  • Why it’s popular: High potency (70–90% THC), easy to handle, and often one of the first extracts people try.

  • Best used for: Dabbing or vaporizing.

2. Wax / Budder

  • What it is: A soft, waxy extract that resembles cake batter or butter.

  • Why it’s popular: Easy to scoop, with flavorful terpene profiles. Great for those who prioritize taste.

  • Best used for: Low-temp dabbing.

3. Live Resin

  • What it is: Made from flash-frozen fresh cannabis, preserving more terpenes.

  • Why it’s popular: Extremely aromatic and flavorful—favored by cannabis “foodies”.

  • Best used for: Dabbing or vape pens.

4. Rosin

  • What it is: A solventless extract made by applying heat and pressure to cannabis flower or hash.

  • Why it’s popular: Clean, pure, and chemical-free—ideal for health-conscious consumers.

  • Best used for: Dabbing or infused joints.

How are we celebrating?
Concentrates are ON-SALE today!

Stop by today or take advantage of our FREE DELIVERY service in Niagara 

ST. CATHARINES | WELLAND (Niagara Street) | FORT ERIE | WELLAND (East Main) 

🧠 Why Cannabis Enthusiasts Love Concentrates

Concentrates offer several advantages over traditional flower:

  • Higher Potency: You need less product to feel the effects.

  • Faster Onset: Ideal for those seeking immediate relief or intense effects.

  • Flavor Preservation: Methods like live resin retain delicate terpenes lost in dried flower.

  • Discreet Use: Vape pens and dab rigs produce less odor than smoking.

✅ Know Before You Dab: Legal Limits & Responsible Use

While cannabis concentrates are legal in many parts of Canada, including Ontario, it’s crucial to understand how much is too much and the best practices for safe consumption.

Here are some government resources for more info:

⚠️ Reminder:

Concentrates can be very potent, so start low and go slow—especially if you’re new to dabbing. One dab can deliver the same amount of THC as multiple joints.

Final Dab: Celebrate 710 Responsibly

Whether you’re lighting up a dab rig, loading a vape cart, or simply learning about cannabis culture, 710 is a day to appreciate the craftsmanship behind concentrates. As cannabis continues to evolve, so too does the way we enjoy it safely, responsibly, and with a deeper understanding of what we consume.

So this July 10, raise your torch (or don’t, if you're using a pen), take a flavorful rip, and toast to the art of cannabis extraction. Happy 710!

We're going all in today!
Concentrates are ON-SALE !

Stop by today or take advantage of our FREE DELIVERY service in Niagara 

ST. CATHARINES | WELLAND (Niagara Street) | FORT ERIE | WELLAND (East Main) 

Jacob Bergsma

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